BANCO SANTANDER, SA

Otras Comunicaciones #27537 - 31/10/2008 17:20

Presentación relativa a Santander Brasil

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GRUPO
SANTANDER BRASIL
Integration for
leadership
São Paulo. 31 October 2008



Global Banking and Markets Brasil
Disclaimer                                                                                                                                    2



Banco Santander, S.A. ("Santander") cautions that this presentation contains forward-looking statements within the meaning of the US
Private Securities Litigation Reform Act of 1995. These forward-looking statements are found in various places throughout this
presentation and include, without limitation, statements concerning our future business development and economic
performance. While these forward-looking statements represent our judgment and future expectations concerning the development of
our business, a number of risks, uncertainties and other important factors could cause actual developments and results to differ
materially from our expectations. These factors include, but are not limited to: (1) general market, macro-economic, governmental and
regulatory trends; (2) movements in local and international securities markets, currency exchange rates, and interest rates; (3)
competitive pressures; (4) technological developments; and (5) changes in the financial position or credit worthiness of our customers,
obligors and counterparties. The risk factors and other key factors that we have indicated in our past and future filings and reports,
including those with the Securities and Exchange Commission of the United States of America (the “SEC”), could adversely affect our
business and financial performance. Other unknown or unpredictable factors could cause actual results to differ materially from those
in the forward-looking statements.

The information contained in this presentation is subject to, and must be read in conjunction with, all other publicly available
information, including, where relevant any fuller disclosure document published by Santander. Any person at any time acquiring
securities must do so only on the basis of such person's own judgment as to the merits or the suitability of the securities for its purpose
and only on such information as is contained in such public information having taken all such professional or other advice as it
considers necessary or appropriate in the circumstances and not in reliance on the information contained in the presentation.

In making this presentation available, Santander gives no advice and makes no recommendation to buy, sell or otherwise deal in
shares in Santander or in any other securities or investments whatsoever.

No offering of Securities shall be made in the United States except pursuant to registration under the U.S. Securities Act of 1933, as
amended, or an exemption there from.

Nothing contained in this presentation is intended to constitute an invitation or inducement to engage in investment activity for the
purposes of the prohibition on financial promotion in the U.K. Financial Services and Markets Act 2000.

Note: Statements as to historical performance, historical share price or financial accretion are not intended to mean that future
performance, historical share price or future earnings (including earnings per share) for any period will necessarily match or exceed
those of any prior year. Nothing in this presentation should be construed as a profit forecast.
                                                                        3

Our Objective in Brazil

•   Market leader in                                 Market leader in
                                                      •



    REVENUES and                             QUALITY: more satisfied
    PROFITABILITY                         customers and more linkage




                              To be the
                             BEST bank
                              in Brazil
•   Leader in employment :                        • Market leader in
    the best place to WORK                       BRAND recognition
                                                  and attractiveness
                               4
Index




  Wholesale Market in Brazil

  GB&M Brazil Positioning


  Strategy 2008-10
                                                                                                                        5
Higher credit volume given to corporate, increasing spreads,
increasing tenor and decreasing delinquency rates.
YoY Credit Growth to Corporate(1) (%)                                                 Spread (%)
                                                44                                                              14.7
                                                                         13.5
                                                                                             11.9
                            30
         17



        2006               2007               Sep-08                     2006               2007               Sep-08


               Tenor (running days)                                             Delinquency Rate (%)
                                               303                        5.2
                            275
        234                                                                                  4.2
                                                                                                                 3.5




       2006                2007              Sep-08                      2006                2007              Sep-08

Source: Brazil Central Bank; (1) Free Funds - This resources are based in Referential Credits of Interest Average.
Excluding Leasing and Others Free Funds.
                                                                                                                                                  6
  Four models are predominant in the Brazilian Wholesale
  Market
                                                                                                     Main Characteristics
                   High




                                                                                                 1   Large Universal Local Banks
                                                                                          3          • Wide products and services offering.
                                          Large Universal Local Banks
                                          Large Universal Local Banks
                                                                        Global Universal Banks       • High balance capacity and capillarity to
                                            Banco do Brasil
                                             Banco do Brasil                                           generate business.
                                                                          Santander + Real
                                            Bradesco BBI
                                             Bradesco BBI
                                                                    1                            2   Medium Universal Local Banks
                                            Itaú BBA
                                             Itaú BBA
                                                                                                     • Similar to large banks, but with balance
                                                                          Banco Real
Balance Capacity




                                                                                                       and coverage limitation.
                                          Medium Universal Local Bks
                                          Medium Universal Local Bks      Santander
                                            Unibanco
                                            Unibanco                                             3   Global Universal Banks
                                                                          HSBC
                                            Safra
                                            Safra                  2                                 • Mix between local relationship and
                                                                          Citi                         global structure and capabilities.
                                                                                                     • Balance capacity and financial
                            Global Banks focused on IB
                            Global Banks focused on IB                                                 strenght.
                              Credit Suisse
                               Credit Suisse
                                                                                                 4   Global Banks focused on IB
                              Merrill Lynch
                               Merrill Lynch
                                                                                                     • Strong specialization and team quality.
                              Goldman Sachs
                               Goldman Sachs                                                         • Access to international structure and
                              JP Morgan
                               JP Morgan               4                                               market.
                                                                                                     • Focus on structured deals, mainly for
                   Low




                                                                                                       large companies.

                          Specialized                                                  Generic
                                           Products and Services Offering
                               7
Index




  Wholesale Market in Brazil


  GB&M Brazil Positioning

  Strategy 2008-10
                                                                                                                                    8
Business model and segmentation created to make
Santander the leader in the brazilian wholesale market
                      Business Model                                                   Segmentation Criteria
 A Coverage Model                 B Value Proposal

  Sector vision with the main      Main clients strategic partner.
  clients.                         Integrated product offering to        Sector Clients
                                   emerging clients.                      Retail, Services & TMT          Revenues > US$500 mln,
  Regional coverage of emerging
                                   Specialized treatment to global        Energy, Resources & FIG          except for automotive
  clients.                                                                                                    multinationals.
                                   clients.                               Infrastructure & Agribusiness
  Specialized teams to coverage
                                                                          Industrials
  global clients.
  Awarded research team.



      1.363 companies with high potential to                                                                  Domestic capital
                                                                                                          companies with revenues
                generate deals.                                          Regional                         between US$200 mln and
                                                                                                               US$500 mln.
 D Better Products                C Risk Management

  Product Commitee.                Processes and analysis clear
  Customized products and          and objective.
                                                                                                                 Automotive
  solutions to local and global    Operational agility and flexibility                                         multinationals.
  clients.                         in the credit concession                                                    Foreign capital
                                                                                                                 •



                                   process.                                                               companies with revenues
  Development of governance                                              Multinational                    between US$200 mln and
  mechanisms.                                                                                                    US$500 mln.
                                                                                                             •Global clients with
                                                                                                           revenues < US$500 mln.
                                                                                                    9
Higher client portfolio diversification, guaranteeing a balanced
source of revenues and less exchange rate exposure
     Segment Vision (Revenues 2008E)
   Visão por Segmentos (dist. por receita)       Client Concentration (1.363 clients)
                                                           Concentração
 BRL mln

                                                                   Foreign
                                                                  Companies,
                              13%                                    43%

                    26%                                                      Brazilian

                                    9%                                      Companies,
                                                                               57%




                  16%            27%             Credit Assets Currency (USD 44bln)*
                                                           Concentração
                         9%                                                                 US
                                                                                          Dolars,
                                                                                           28%
                   Industrials                      Brazilian
                   Retail, Services & TMT
                   Energy, Resources & FIG           Reais,
                   Multinationals                     69%
                   Regional                                                              Yen, 3%
                   Infra. & Agribusiness
                                             * Credit assets paid out to clients.
 Source: MIS Santander
                                                                                 10
Balance strenght enables Santander to give credit to companies in a low
liquidity period, generating revenues to GB&M and value to shareholders.
                                     Credit to Large Corporates
                                                                       BRL bln

                    66




                                         42             40


                                                                  26




                    C1                Santander         C2        C3


 Source: Financial Statements 1H08
                                                                                     11
Client portfolio with high rating and low default probability

                          Weighted Average Rating: 6.7
USD mln                                        12,508


                                     9,667               9,624
 Disbursement
                7,739      8,127



                                                                             4,491
                                                                   3,662


     Nº of
                 109        323       288        181      100        27       26
   Companies
   Rating
                5.0-5.4    5.5-5.9   6.0-6.4   6.5-6.9   7.0-7.4   7.5-7.9   8.0+
    SAN


   % Limit      10%        14%       15%        21%       21%        9%       9%
                               12
Index



  Wholesale Market in Brazil


  GB&M Brazil Positioning



  Strategy 2008-10
                                                                     13
Annual growth rate of approximately 15% in GB&M Brazil
total revenues until 2010...
 x%   •   CAGR                                             BRL mln
                                             15%




                                   2008      2009   2010

  Revenues w/ Clients: 76%
  •




  C/I(1): from 28% to 21%
  •




 Source: MIS Santander; (1) Cost to Income
                                                                                                                                                            14
...keeping the client portfolio diversification and improving the
product mix.

     Revenue with Clients(1) Evolution by                                                             Revenue with Clients(1) Evolution by
                 Segment                                                                                           Product
 BRL mln                                                                   CAGR                   BRL mln                                            CAGR

                                                                           15%                                                                       15%

                                                                             7%                                                                      21%
                                                                                                                                                     46%
                                                                            33%
                                                                                                                                                     -19%
     Multinationals                                                                                     Credit
                                                                                                                                                     16%
     Regional
                                                                                                        Equities

     Sector Clients
                                                                                                        M&A
                                                                            12%
                                                                                                        Rates                                        15%

                                                                                                        GTB


                                2008                            2010                                                              2008        2010

 Source: MIS Santander; (1) Considers only revenues which can be allocated to the segments, without “revenues sharing” with other segments.
                                                                                                                              15
Integration Plan – GB&M
Milestones
                 3T 08           4T 08
                                              1T 09         2T 09       3T 09         4T 09      1S 10       2S 10
             J     A     S   O     N     D




                 Management unification


                                 Relationship integration


                                 Brand integration


                                 Team physical integration


                                       Risk process integration
   GB&M
   GB&M
                                       Product and commercial politics equalization

                                                                         Operational platform and systems integration
                                                                         (except cash)

                                                                                                               Cash Management
                                                                                                               and Internet
                                                                                                               Banking Integration


Fuente: CNMV

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